You’ve probably been told to focus on growing your followers online, but let’s be real—having followers doesn’t pay the bills. In this blog, our experts break down why having a following won’t grow your bottom line, how social media has become a pay-to-play game, and what a real marketing strategy should include if you actually want to actually drive sales.

Navigating data from digital ads can be confusing—impressive on the surface, but is it real? Google Ads and Meta Ads are built to make your campaigns look like a smashing success, but the numbers don’t always tell the whole truth. Read more to find out what you can and can’t believe!

Ready to take your small business to the next level? 2ten Marketing is dedicated to helping you implement digital marketing strategies such as local SEO, branded content, and digital ads in order to grow your business and reach more customers. Read to learn more!