New or already established, it is essential to follow these top 5 physician marketing musts to ensure your practice succeeds. These tips will help secure your credibility, boost your online presence, and increase new patients.

Years of trial and errors, lead us to these two ways to boost your online reviews.

Search engine optimization (SEO) is an essential component of digital marketing for medical aesthetics businesses. So what are the top three things you need to know?

Whether you’ve just made the decision to market your med spa on Facebook- or you’ve been around the ring a time or two without any success- this is a must-read to save you from headaches and start converting ads to paying customers.

We know first-hand how difficult it can be to not only start, but sustain, a small business. With what seems like an endless list of reasons to give up and obstacles standing in your way, business owners have seen it all.

If you want to get your business in front of your customers- but you’re not already on social media- that will have to change. Social media marketing, aka digital marketing, is one of the most effective ways to spread the word that your business is the place to be or use. Getting started is free on every platform and with a few hours a week you’ll be set up, scheduled and ready for success.

Did you know that 69% of email users report an email as spam simply based on the subject line? And for those that don’t get reported, more and more, emails are being dismissed, deleted and ignored without ever finding out the content or message of the sender. So, what is a company to do?

It’s time to face the facts- online marketing is where it’s at these days. From newspaper ads to mailbox stuffers, the only thing making money from paper these days is actually money itself.

For medical spas trying to promote new services, amazing products and stay one step ahead of the game, it’s equally important to inform your clients, without coming off too aggressive. Thankfully, the following 4 reasons are exactly how content marketing can put your spa front and center… in the best way possible!

Let’s discuss 4 of the biggest Squarespace questions out there! And give you the answers you need before creating your next beautiful site for business.

For as many possible new customers reading your online social bios, checking your photos and leaving amazing reviews, there are others who “troll”- possibly leaving you with a bad reputation. And while some people think it’s better to just ignore the petty remarks, or unfounded comments, it is actually the exact moment you need to act.

With the endless lights blinking, alarms sounding and emails that range from cuddly cat videos to spam to actual business related communications, we have to admit that it is soaking up our opportunities for business growing productivity. So, what do you do?

Leave the DIY mentality for your weekend projects and recycled pallets, because small business owners need effective marketing to pay the bills and keep customers coming back for more.

Everywhere you turn you hear about social media marketing—but you also hear of the deleterious results when social goes wrong. How can doctors be assured that branching out their word-of-mouth business to social media is the right direction for their practice?

Would you be shocked to learn that 55% of online shopping starts via a mobile device? It shouldn’t, the growth of mobile for all types of businesses is exponential and accelerating. Online marketing experts agree that having a solidly mobile-friendly website is one of the best ways to attract and keep new business and gain additional prospects.

Consistency in your online listing information is more critical than you realize to assuring that customers find you at the top of their search results. To continue reading, click read more!

Digital marketing has grown, evolved, and changed over the years. Many old marketing methods once so prominent in the industry have fallen by the wayside, replaced by new technologies. However, one that hasn’t been eliminated is email marketing. Now why is that?