Top Three Ways To Ask Your Patients For Google Reviews

Doctor, if you aren't prioritizing the collection of Google Reviews monthly for your practice you are about to be caught with your proverbial pants down.

Google My Business is a key component in today's digital landscape, allowing customers to share their experiences and opinions about your practice. These reviews are publicly visible on your Google listing and can significantly impact potential new patients because they are seeking their own physicians instead of taking referrals from their PCPs.

Fact: nearly 90% of consumers say they'll only consider using a business if it has an average rating of 3-5 stars.

And that’s why in an era where online presence is vital, Google Reviews cannot be ignored. They not only boost your credibility but also help your search engine rankings, so customers can find you more easily.

Fun Fact: When we started with this client they had zero reviews. Now they have over 1.4K on this single listing and have 6 locations in the area!

Do Google Reviews Matter for Physicians?

100% - There are several reasons Google Reviews matter.

First and foremost, Google Reviews significantly influences SEO and local rankings. Businesses that amass many positive reviews often secure higher positions in search results, thereby facilitating the discovery of potential patients.

In addition, these reviews play a significant role in influencing a patient's decision-making process. Duh!

Finding a doctor and buying a luxury car are not the same, but they are also the SAME.

Would you go to the Range Rover dealership with 85 reviews at a 4.2 rating or one with 354 reviews with a 4.2 rating? You would choose the one with more reviews.

Why?

1. If you read over the first ten reviews, you would have a pretty good idea of how the dealership is run based on current customer feedback.

2. If the dealership has processes for collecting reviews, it is most likely that its internal processes are stronger than the dealership with less than half.

3. They care. If a dealership asks for reviews, it wants feedback. Customer service is top of mind.

Asking for Google Reviews is the easy part. Following through is where the wheels fall off the RANGE ROVER.

HERE ARE THREE EASIEST WAYS YOU CAN ASK FOR GOOGLE REVIEWS FOR YOUR PRACTICE:

1. SMS Review Requests - See our Secret Weapon Below 👇🏼

2. Business cards with QR codes that go directly to the Google review link.

3. Ask! We forget that sometimes, all you need to do is ask your patients. Shocking, we know.

Our Secret Weapon for Asking Customers To Leave Positive Google Reviews

So, what’s our secret? Our Reputation Management Tool.

Over the last decade, we have tested several methods to encourage customers to leave reviews and have found that this works best.

By using an SMS reputation management tool to gather Google reviews, we can interact 1:1 with patients and identify those who are happy and those who aren't. We encourage patients who are happy with their service to leave an online review, while those who are unsatisfied are encouraged to provide feedback directly to your internal team.

This pushes only positive responders to leave public reviews, helping to maintain and boost your online reputation.

You can send your patient list weekly or monthly and leave the rest to the 2ten Marketing team.

Best Practices for Managing Google Reviews:

• Respond to ALL Reviews (even the negative ones): Responding quickly, thanking your reviewer for their feedback, and/or addressing specific points mentioned in the review demonstrates your commitment to customer satisfaction.

• Encourage Positive Reviews: It is a good idea to ask satisfied patients to leave a review after a successful purchase or just a great experience in general — this helps capture their satisfaction while it is still fresh.

• Handle Negative Reviews Professionally: It's important that you acknowledge the issue and apologize for any inconvenience, while also offering a solution. If needed, take the conversation offline. Be sure to also learn from this negative feedback in order to improve your business practices.

Here at 2ten Marketing, we know how important Google Reviews are to establishing and maintaining a strong online presence for your business. As part of our reputation management strategy, we do more than just ask for reviews; we provide a comprehensive approach, addressing all aspects of customer service.

Looking to boost your online reputation and attract more customers? Let’s chat! Our team is ready to show you how we can help elevate your brand online.