Marketing Services for Retail Businesses: Outlaw Leather

At 2ten Marketing, we specialize in marketing services for retail businesses—like Outlaw Leather. Here’s how we helped this one-stop shop for welding gear boost its brand and attract more customers.

Defined Brand Guidelines:
Outlaw Leather lacked cohesive branding across all platforms—website, social media, sales campaigns, etc. So we created clear brand guidelines to ensure consistency and strengthen their identity in the welding industry.

Website Maintenance & SEO Optimization:
Our team optimized Outlaw Leather’s Shopify website and made sure it was well-maintained—making it easy for search engines to crawl. Now, customers are able to easily find them online, check out the welding gear they offer, and enjoy a better shopping experience.

Marketing List Building:
Growing their audience was a must. We implemented strategies to capture leads, build their email list, and keep potential customers engaged with exclusive offers and updates from Outlaw Leather.

Targeted Digital Ads:
Our digital ad strategy focused on reaching customers who worked and/or had an interest in the welding industry, making sure Outlaw Leather’s name was front and center in their search results and social media feeds. With targeted campaigns, we increased brand awareness and increased daily sales.

A Holistic Marketing Approach:
Our work with Outlaw Lether included these core services and more, each tailored to boost their online visibility, engage potential customers, and ultimately drive sales.

At 2ten Marketing, we know what it takes to bring marketing services for retail businesses to life—turning brand visions into reality. Let’s talk about how we can light up your business next!